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Program requirements

Common Professional Component

All School of Business Administration students must fulfill general education requirements. All School of Business students must take the following introductory business courses:

• ACC101: Principles of Accounting I
• ACC102: Principles of Accounting II
• BUS207: Business Communications
• ECO201: Principles of Economics I
• ECO202: Principles of Economics II
• FIN203: Managerial Finance
• IBS105: Introduction to International Business
• LAW300: Business Law: Contracts and Agency
• MAT119: Finite Mathematics I
• MAT335: Foundations of Statistics
• MGT105: Principles of Management
• MGT378: Senior Policy Seminar
• MIS101: Introduction to Management Information Systems
• MIS102: Applications of Microcomputers
• MKT204: Principles of Marketing I

Major Requirements

• MKT303: Distribution Strategies
• MKT305: Consumer Behavior
• MKT313: Brand and Price Strategy
• MKT315: Strategic Marketing Management
• MKT350: Integrated Marketing Communications
• MKT395: Internship
• Plus electives