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BUSINESS, ARTS
& SCIENCES

Sports and Recreation Management

This course of study applies management theory and business concepts to the challenges facing organizations dedicated to sports and recreation industry. These areas include but are not limited to sports marketing and public relations, sports law, sports economics and finance, business operations for sport organizations, event and facilities management, media relations, broadcasting, and management issues in collegiate athletics.

Majors also gain on-the-job experience with a sport organization through internships that are arranged with a variety of organizations, including professional sport teams and leagues, collegiate athletic departments, collegiate conferences and associations, public and private facilities, sport event agencies, sport marketing and consulting firms, and various amateur sport organizations.

AMERICAN INTERNATIONAL COLLEGE | 1000 State Street | Springfield MA 01109 | 800.242.3142 | TRANSFORMING LIVES SINCE 1885

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