Sports and Recreation Management
Bachelor of Science
AIC’s Sport and Recreation Management program prepares students to face challenges in a number of capacities in the sports and recreation industries.
With a focus on modern management theory and business concepts, we aim to provide an education that mixes classroom knowledge with an inside look at the industry. On-the-job experience is an important aspect of the department’s mission, with many students completing internships with organizations such as professional sports teams, collegiate athletic departments and conferences, public and private facilities, event agencies, and sports marketing and consulting firms.
The program prepares students for a wide variety of jobs in the sports and recreation industries, including:
- Management
- Marketing
- Media
- Sales
- Law
- Facilities administration
The SRM program here at AIC has certainly built a phenomenal foundation for my future success. I truly appreciate all I was taught—in the classroom, on field trips, and through activities on and off campus.
In the classroom. In the workforce.
What You'll Learn
This course offers on-the-job experience with sports organizations through internships that are arranged with a variety of organizations, including professional sport teams and leagues.
Career Opportunities
A graduate has career opportunities in sports marketing and public relations, sports law, sports economics and finance, business operations for sport organizations, event and facilities management, etc.
Common Professional Component Requirements:
- ACC1201: Principles of Accounting I
- ACC1601: Principles of Accounting II
- BUS1407: Business Communications
- BUS3000: Business Law
- ECO1401: Macroeconomics (General Education Requirement)
- ECO1402: Microeconomics (General Education Requirement)
- FIN2003: Managerial Finance
- IBS1400: Introduction to International Business
- MAT1250: Finite Mathematics I
- MAT1430: Foundations of Statistics
- MGT1400: Principles of Management
- MIS1210: Introduction to Management Information Systems
- MIS1220: Applications of Microcomputers
- MKT1450: Principles of Marketing I
- MGT4800: Senior Policy Seminar
Major Requirements
- MGT3213: Human Resource Management
- SRM1600: Management of Sports Industries
- SRM2600: Event and Facility Management
- SRM3210: Sports Marketing
- SRM3212: International Aspects of Sports Management
- SRM3401: Sports Finance and Economics
- SRM4090: Current Issues in Sports Management
- BUS4899 Business Internship
Plus 12 credits of any SRM courses or business electives approved by the SRM program
Minor Requirements
- MGT1400: Principles of Management
- MKT1450: Principles of Marketing
- SRM1600: Management of Sports Industries
Choose three of the following courses:
- MGT3213: Human Resource Management
- SRM2600: Event and Facility Management
- SRM2801: The Sporting Goods Industry
- SRM2850: Communication in Sports
- SRM3210: Sports Marketing
- SRM3211: Legal Issues in Sports and Recreational Management
- SRM3212: International Aspects of Sports Management
- SRM3401: Sports Finance and Economics
- SRM4090: Current Issues in Sport Management
- BUS4899: Business Internship